In today's increasingly competitive banking marketplace, successful customer acquisition is simultaneously becoming more important and more difficult to achieve. Zoot's prescreen solution can help you stay ahead of the competition. Contact us today.
The Changing Banking Marketplace
Prescreen can be one of a bank's most effective tools for new customer acquisition. Consumers are more likely to apply for credit that they have already been approved for and your institution can focus its sales efforts on the most qualified potential customers.
The most common method of prescreen is batch prescreen - sending identical prescreen offers to thousands or millions of qualified consumers at once. While this approach has been effective in the past, high printing and mailing costs and falling response rates have made it difficult to achieve a justifiable ROI for batch prescreen. Because batch prescreen initiatives are so common today among financial institutions, most consumers are inundated with more offers than they could possibly want. This means that a process that was once personal and exciting for consumers has become annoying and repetitive.
A New Solution
Recognizing the need for a new approach, Zoot has pioneered the concept of Instant Prescreen. With increasing competition in the financial industry, it is far easier and more effective to pursue deeper relationships with existing customers. This is what Zoot's instant prescreen solution, Prescreen-Of-OneSM, can provide you. Imagine that any time one of your customers contacted you over the phone, on your website, in person, or through any other channel, you could instantly prescreen them for an appropriate credit product and offer it to them in realtime. Zoot's Prescreen-of-One solution enables you to do just that.
Prescreen-of-one will revolutionize the way you treat every customer interaction. By instantly prescreening your customers individually, you can ensure that they are always offered the right product at the right time. This provides a more pleasant and personalized experience for your customers, higher acceptance rates, and lower acquisition costs for your institution.
Configure a Prescreen Solution for Your Institution
Zoot's products are comprehensive enough to support prescreen-of-one across your entire institution and flexible enough to integrate with your current systems. Contact us today to incorporate Zoot's revolutionary instant prescreen approach into your customer acquisition activities. Call us at 406-556-7555 or fill out our online information request form.