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On-Demand Webinar: Sharpening the Spear: Competitive Advantages through Alternative Data


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Original Broadcast: Tuesday, October 30, 2012

Dennis Moroney, Research Director, CEBTowergroup
Tom Johnson, VP of Business Development, Zoot
Patrick Reemts, Director Credit Risk Solutions, ID Analytics

In the battle for customer loyalty and wallet share, the most effective weapon financial institutions have is data. As financial institutions adjust to this post-recession environment and implement plans to expand their account portfolio, many are realizing they do not have the business tools to address the complexities of the current consumer credit market.

In order to gain a competitive advantage, financial institutions need to be able to quickly identify and pursue opportunities for growth. New data sources are emerging to help financial institutions find opportunities that they might have missed by relying solely on traditional data sources. Once these opportunities have been identified, lenders need to be able to capitalize on them before their competitors do.

This event:

  • Explores opportunities for growth in the consumer credit market.
  • Examines, in depth, new consumer data sources available to help lenders understand these opportunities.
  • Discusses best practices for integrating and utilizing these new data sources in realtime.

Register to watch