Prescreen Video Series

In this series of short videos, Zoot thought leaders answer common questions about instant prescreen. With new regulations, fees, and changing consumer behavior reshaping the banking landscape, financial institutions need effective strategies to grow wallet share with existing customers and increase the overall number of profitable customers while mitigating fraud and managing risk. These videos will give you the insight you need to compete effectively in this new environment.

What is instant prescreen or prescreen-of-one?		How does instant prescreen enhance the customer experience?
How does instant prescreen work?		Can I use instant prescreen with my existing customers? What are the benefits in doing so?
How does instant prescreen work for credit cards?		If it is so effective, why do so few vendors offer instant prescreen?
How does instant prescreen work in a retail channel?		What data sources can be used in instant prescreen?
How does instant prescreen work during online checkout?		Do I have to make an offer to every consumer I instantly prescreen?
How can instant prescreen be used to increase revenue and wallet share?		How does offer optimization enhance instant prescreen?
How can instant prescreen be used to decrease the costs of new account acquisition?		How can instant prescreen enhance account origination processes?
Can I use the same business logic for instant prescreen that I already use for consumer-initiated decisioning?		If it is so effective, why do so few vendors offer instant prescreen?
What is prescreen 3.0?		What is the value of using alternative data in the instant prescreen process?
What effect does least-cost routing have in instant prescreen decisioning?		Why can't instant prescreen be done in-house?
How important is uptime to instant prescreen decisioning?		How is instant prescreen different than direct mail batch prescreen?
How 'instant' is instant prescreen and why is that important?