The Evolution of Prescreen: Sophisticated Lenders Take Advantage to Grow Accounts
| Published: | Nov. 12 , 2010 |
| Format: | |
| Length: | 2 pages |
Account growth has become the number one priority for lenders as they cautiously begin to grant more credit to consumers. However, with a limited pool of potential customers and a desire to avoid taking on too much risk this is not an easy task. There is a new generation of prescreen capabilities that provides a more comprehensive evaluation of consumers, allowing lenders to safely grow more accounts. This Industry Insight Brief helps lenders understand the significance of the next generation of prescreen by explaining the evolution of the prescreen process and outlines the business benefits of implementing Prescreen 3.0.
