Zoot Named in "Hot Banking Tech Company to Watch in 2009: Q2 Update" Report by Independent Research Firm

Report highlights companies that address emerging banking industry needs

July 15, 2009

Bozeman, Mont- Zoot, a leading provider of advanced instant credit decisioning and loan origination solutions, announced today it has been named to Forrester Research, Inc.’s (Nasdaq: FORR) “Hot Banking Tech Companies to Watch in 2009: Q2 Update” report dated June 2009.

According to Forrester banking industry Senior Analyst Ellen Carney, “Particularly notable is the company's Prescreen-of-One solution that reduces consumer frustration with direct marketing pieces that imply that they're prequalified for financing only to be turned down when they respond. Prescreen-of-One enables real-time offers at the point of sale… Sophisticated lenders struggle with getting an accurate view of risk even within a single institution, thanks to the product and technology silos that they've built to support separate credit products. Prescreen-of-One can span multiple credit products and increase revenues for lenders by ensuring that lenders present their customers with meaningful credit offers.”

“We are honored to be named by Forrester as a hot banking technology company to watch,” said Dennis Dixon, president of Zoot Enterprises. “Zoot clients are finding our approach to instant prescreen more valuable than ever in today’s economy. We are helping financial institutions address critical business issues including; responding to the market more quickly, making better credit decisions and selling more credit products.”

About Zoot
Bozeman, Mont.-based Zoot Enterprises provides credit decisioning and loan origination solutions through a configurable, scalable and reliable platform to large and innovative U.S. financial services institutions. Visit http://www.zootweb.com or call 406.556.7555 for more information.

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